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Venture creation and resource processes: Using bricolage in sustainability venturesJulienne Senyard PhD 2007 - 2011 Faculty QUT Business School Supervisor/s Professor Per Davidsson, Associate Professor Paul Steffens Thesis Abstract Little is known about how high potential, sustainability ventures, despite resource constraints, achieve continued venture persistence and venture success. The theory of bricolage explicitly links to resource constraints. It aligns with notions of resourcefulness: by making do and using existing resources (what’s on hand), and recombining these for new or novel purposes.
This research examines the impact of internal and external constraints and their combinations on the mechanisms employed in bricolage behaviours in case studies of high potential green sustainability ventures and subsequent impacts on venture performance. The research uses data from the Comprehensive Australian Study of Entrepreneurial Emergence (CAUSEE) the largest longitudinal study of new venture start-ups ever conducted in Australia. Results from this research may assist in providing a better understanding of the resource requirements and processes needed for continued venture persistence and growth in sustainability ventures. In these times of economic uncertainty, a better understanding of the influence on constraints and bricolage: the interplay of behaviours, processes and outcomes may enable greater venture continuance and success. |